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In the melting pot of A/B testing case studies available on the web, not all of them are relevant to your business niche. One successful case can’t suit all industries due to factors like diverse audiences, sales funnels, and other variables that require a dedicated UX research and analysis. We have prepared a list of the most striking A/B testing examples conducted for e-commerce businesses.
According to the National Retail Federation’s 2023 Holiday Report, 62% of U.S. holiday shoppers said they were likely to purchase gifts online if wrapping services were available. That’s a big opportunity, especially since most stores still don’t offer it. In this blog, we’ll explore best practices for offering gift wrapping in online stores (including those on Magento) and highlight well-known online stores that gift wrap, so you can follow their lead.
This blog was created with Amasty Blog Pro
This blog was created with Amasty Blog Pro
