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b2b vs b2c sales

Decoding the Difference Between B2B and B2C Sales

Business-to-business and business-to-consumer sales are two popular sales marketing strategies businesses use to appeal to customers and generate revenue. While the two processes are similar in some ways, understanding B2B vs. B2C sales is crucial to mastering these methods. So what are B2B sales vs. B2C sales, what are the stages of each process, and what should you consider when choosing between these models? Read more to find everything there is to know about B2C/B2B selling.

January 3, 2024
Posted in: B2B Strategies
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Good Profit Margin for E-commerce

What's a Good Net Profit Margin for E-commerce: Steer Online Sales

With a massive 90 percent of all e-commerce businesses failing within the first four months of launching, knowing everything there is to know about your current profitability is crucial to long-term success. But is e-commerce profitable, and what is a good profit margin for online retail? This article will dive into industry benchmarks, financial insights, and professional strategies for maximizing your e-commerce profit margin.

December 22, 2023
Posted in: E-commerce Best Practices
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how-to-configure-layered-navigation-in-magento-2-store

A Step-by-Step Guide to Configuring Layered Navigation in Magento 2 Store

Layered Navigation extension, a feature-rich navigation module designed to add convenience to your website, provides a flexible vertical and horizontal navigation menu and allows customers to filter the store catalog based on various product attributes. In this guide, we will walk you through the process of configuring layered navigation in your Magento 2 store, exploring essential settings that will help you deliver improved customer shopping experience.

December 21, 2023
Posted in: Magento 2 Guides & Tricks
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Amasty Reaches Milestone: 100 Hyvä-Compatible Extensions and Counting!

Amasty Reaches Milestone: 100 Hyvä-Compatible Extensions and Counting!

Before the year ends, Amasty is pleased to share one of our key 2023 achievements: an upcoming milestone of 100 Magento extensions made fully compatible with the Hyvä theme! The goal of our robust portfolio, featuring the most diverse Hyvä-ready extensions, is to allow businesses to enrich the functionality of their Magento stores while remaining committed to Hyvä technology.

December 20, 2023
Posted in: Amasty News , Hyvä for Magento Hacks
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paylike-updates

Important Update for Customers Using Paylike

Recently, Paylike – one of the online payment platforms we've been working with – has notified its customers about the strategic decision to cease operations in multiple European Union countries and focus solely on the Nordic region. The decision, as communicated by Paylike in their email, stems from the need for concentrated effort on their roots in the Nordic markets.

December 19, 2023
Posted in: Amasty News
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update-of-chatgpt-ai-content-master-for-bigcommerce

More Features & Pricing Plans – A Major Update of ChatGPT AI Content Master for BigCommerce

In our ongoing commitment to optimize content creation for BigCommerce users, Amasty is proud to announce the release of a major functionality update to our ChatGPT AI Content Master extension. This enhancement brings more power and flexibility to your fingertips, making the content creation process even more seamless and efficient. Let's see what's new.

December 18, 2023
Posted in: Extension Releases & Updates
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