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E-commerce Best Practices

25 Black Friday Marketing Ideas for 2025

25 Black Friday Marketing Ideas for 2025

Black Friday and its younger sister Cyber Monday are not more than an ordinary holiday season buzz. Today, Black Friday is an opportunity to show off in front of your competitors and increase your own sales to satisfy both your loyal customers and the new ones.

November 11, 2025
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Pinterest for E-commerce in 2026: A Full List of Board Ideas

Pinterest is a great tool for e-commerce (we'll prove it with numbers a little bit further), and we encourage our clients and other merchants to use it for their e-commerce businesses. Today I'll be sharing a list of boards ideas (gifts, jokes, DIY, events, and more) so you can save your time and be even more effective with your marketing efforts.

November 3, 2025
AWS vs. Azure vs. Google Cloud: Choosing the Right Cloud Platform in 2026

AWS vs. Azure vs. Google Cloud: Choosing the Right Cloud Platform in 2026

Choosing a cloud platform is a critical strategic move. As we look to 2025, the strengths of AWS, Azure, and Google Cloud have become more distinct. Get a concise, forward-looking snapshot of each provider's ecosystem, cost model, and technological edge to confidently navigate your cloud journey.

October 20, 2025

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How to Optimize Images for SEO?

Image SEO is a powerful thing to make your visuals rank in the image search, bring traffic, and benefit sales. Learn how to optimize your images for SEO, making them both search engine and user-friendly.

October 8, 2025
Magento B2B Customer Journey Made Perfect

Magento B2B Customer Journey Made Perfect

In today’s post, we’re going to dwell more on Fabian Schmengler's presentation, Mastering The B2B Customer Journey, and offer you ready-made Amasty solutions for an optimized Magento 2 B2B e-commerce customer journey.

September 22, 2025
How to Set Up a Twitter Pixel to Optimize Your Ad Campaigns

How to Set Up a Twitter Pixel to Optimize Your Ad Campaigns

Opinions on Twitter's current owner may be conflicting, but the platform remains a solid marketing strategy for paid advertising. However, many businesses struggle to make these large investments count. This article introduces the Twitter Pixel as a solution. We’ll explore its definition, benefits, and provide a step-by-step guide for implementation to enhance advertising success.

August 11, 2025
A Guide to Custom E-commerce Website Development

A Guide to Custom E-commerce Website Development

Many businesses struggle with generic e-commerce solutions that lack flexibility and customization to fully express their brand's unique identity and meet specific operational needs. What they often need is a custom e-commerce solution. This article explores custom e-commerce development, provides insights to build a tailored online store that aligns with your business goals, and enhances your competitiveness.

August 4, 2025
E-commerce Migration Guide: Steps, Best Practices & Pitfalls to Avoid

E-commerce Migration Guide: Steps, Best Practices & Pitfalls to Avoid

Many businesses encounter challenges with outdated or inefficient e-commerce platforms, which lead to poor user experiences, scalability problems, and rising operational costs. This guide offers a detailed solution to these challenges through e-commerce migration

July 21, 2025
How to Get Google to Crawl Your Website Instantly

How to Get Google to Crawl Your Website Instantly

Did you know that about 53% of all website traffic comes from organic search? Despite this, many websites struggle to have their pages indexed promptly by Google. This article explores strategies such as the Google Indexing API and other methods to ensure your website is crawled and indexed by Google quickly and efficiently.

July 17, 2025

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