E-commerce Best Practices

information-paradoxes-in-e-commerce

Information Paradoxes in E-commerce: How We Share and Use Data

“80% of an organization’s data is dark and untouched” - David Pier, IBM Google announced a phasing out of third-party cookies support in Chrome in 2023. This news has met two opposite reactions: users are happy that they will have more control over their personal data marketers, data analysis specialists, and other people whose job relates to information get nervous about their future But act...
March 25, 2022
klaviyo-and-mailchimp

What's the Difference Between Klaviyo and MailChimp?

Do you manage hundreds of email addresses, want to increase your customer engagement and build a mailing list that aligns with your marketing strategy? Klaviyo is the right email marketing solution for you. In this article, we will discuss the differences between Klaviyo and MailChimp so that you can choose the right one for your business. Read on to know more about each company and their pros and cons before making a decision.
March 9, 2022
9 Ways to Strengthen Information Security for E-commerce Businesses

9 Ways to Strengthen Information Security for E-commerce Businesses

With all that goes into starting a business, owners can easily overlook the importance of thoroughly ensuring their technology systems are safe from cyber security attacks. It's no wonder: knowing what the checkpoints are for a complete information security protocol is an ever-changing landscape. However, if you're doing business online that requires sharing sensitive information and financial ...
March 4, 2022
E-store Filtering System 5 Mistakes Stealing 25% of Your Conversions

Importance of Filters for Online Store: 5 Mistakes Stealing 25% of Your Conversions

The average conversion of an online store is somewhere between 1% and 2%, which means that up to 99% of users that visit your website don't make a purchase. There are dozens of reasons why this happens, but today we will focus on one of the main — poor product filters. According to Baymard Institute research, 84% of online stores offer a poor or passable filtering experience, and only 16% of e-...
February 7, 2022
ux-best-practices

10 UX Best Practices to Improve Your Web Design and User Experience

Creating a user-friendly web design is essential for a successful website or application. It is important to understand the needs and wants of your users in order to craft an effective user experience. From making sure your website is mobile-friendly to creating a clear navigation system, there are a number of UX best practices to keep in mind when designing your website or application. This article will explore 10 of the most important UX best practices in 2023 to consider when designing a website or application that will help improve the user experience and make your design more effective. With these best practices, you can ensure your website or application will be intuitive and user-friendly, resulting in a better overall experience for your users.
February 3, 2022
Google Alert Setup

How to Create a Google Alert and Effectively Use It in E-commerce

Personalized and automated alerts are great tools for businesses to stay connected with customers, sending real-time updates about new products, sales, and important news directly to their devices. For store owners, push notification tools help keep customers engaged and informed. Similarly, Google Alerts keep you updated on important topics by sending notifications about news and trends in your industry. But how do you properly set Google Alerts up to get the information you need? That's what the post below is all about.

January 27, 2022

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