According to McKinsey research, companies that excel at personalization generate 40% more revenue than average players. But many store owners face challenges in distinguishing their brand due to generic templates and a lack of customization knowledge. Below, we offer a comprehensive guide to Shopify theme customization, addressing common challenges.
Strong brand pages can attract organic traffic, support long-tail keywords, improve site structure, and build customer trust. In short, brand pages quietly play a huge role in SEO, user engagement, and conversion rates. But how do you scale content production without sacrificing quality? In this article, we’ll show you how to automate up to 80% of brand page content creation using two Amasty modules: Shop by Brand and the ChatGPT AI Content Generator.
If you're aiming for a truly unique brand experience, a custom Shopify theme is the way to go. In this article, you'll learn how to make your own Shopify theme from the ground up. We’ll explore Shopify’s theme structure, working with Liquid, and the best practices for a distinctive and high-performing online store.
Your Magento store’s user experience (UX) plays a critical role in converting visitors into loyal customers. While optimized usability can triple your conversion rates, a poor user experience can drive away up to 62% of customers, permanently. In this article, we’ll explore Magento UX best practices and break down the key components of a Magento UX audit to help you uncover and fix friction points that may be costing you sales.
For e-commerce ventures running on Magento, accessibility is both a legal requirement and a good business. And the right Magento accessibility extension can make a huge difference. In this guide, we break down the best Magento accessibility plugins and apps that help you reach a wider audience and meet ADA or WCAG 2.1 compliance standards without compromising performance or design.
According to Oberlo's research, global e-commerce sales will exceed $8 trillion by the end of 2028. This marks a significant opportunity for innovative business models like ghost commerce. However, entering this promising new market may require careful planning. This article explains the ghost commerce meaning, provides insights into successful strategies, and shares successful ghost commerce examples.
This blog was created with Amasty Blog Pro
This blog was created with Amasty Blog Pro
