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digital-agency-vs-creative-agency

Digital Agency vs Creative Agency: Which One Is Right For Your Business?

As a business owner, you have many options when it comes to digital and creative agencies. But what is a digital agency and how does it differ from a creative one? Which one is right for your business? It can be difficult to decide, as each agency has its own strengths and weaknesses. While both types of agencies have their advantages, it is important to understand the differences between them to make the right decision for your business. 

February 21, 2022
Posted in: Benchmarks & Comparisons
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Magento 2 Checkout Page Customization

Magento 2 Checkout Page Customization: 6 Proven Steps to Reduce Cart Abandonment

Abandoned carts are, sadly, the norm for all stores and platforms, Magento included. According to Baymard Institute research, the average abandonment cart rate in e-commerce is around 70%. Below, we’ll give hands-on, research-backed tips for Magento 2 checkout page customization and explain how one tool — One Step Checkout – can help.

February 11, 2022
Posted in: Magento 2 Guides & Tricks
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E-store Filtering System 5 Mistakes Stealing 25% of Your Conversions

Importance of Filters for Online Store: 5 Mistakes Stealing 25% of Your Conversions

The average conversion of an online store is somewhere between 1% and 2%, which means that up to 99% of users that visit your website don't make a purchase. There are dozens of reasons why this happens, but today we will focus on one of the main — poor product filters. According to Baymard Institute research, 84% of online stores offer a poor or passable filtering experience, and only 16% of e-...
February 7, 2022
Posted in: E-commerce Best Practices
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ux-best-practices

10 UX Best Practices to Improve Your Web Design and User Experience

Creating a user-friendly web design is essential for a successful website or application. It is important to understand the needs and wants of your users in order to craft an effective user experience. From making sure your website is mobile-friendly to creating a clear navigation system, there are a number of UX best practices to keep in mind when designing your website or application. This article will explore 10 of the most important UX best practices in 2023 to consider when designing a website or application that will help improve the user experience and make your design more effective. With these best practices, you can ensure your website or application will be intuitive and user-friendly, resulting in a better overall experience for your users.
February 3, 2022
Posted in: E-commerce Best Practices
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hyperlocal-delivery-model

How the Hyperlocal Delivery Model Can Help Local Businesses Grow

Even more than any other channel, the local business space is changing at lightning speed. While the Internet has made it possible for small businesses to stay competitive with big brands, the rise of e-commerce and online reviews have made it much easier for customers to discover what they need and buy from alternative vendors. With so much change happening in the local space, businesses that don’t lean into the new model risk being left behind. Fortunately, a hyperlocal delivery model can help local businesses thrive by offering them access to additional resources and services befitting their needs. Read on to learn more about why you should use this model in your business and how you can get started today.
February 1, 2022
Posted in: Inventory & Supply Chain Tips
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Google Alert Setup

How to Create a Google Alert and Effectively Use It in E-commerce

Personalized and automated alerts are great tools for businesses to stay connected with customers, sending real-time updates about new products, sales, and important news directly to their devices. For store owners, push notification tools help keep customers engaged and informed. Similarly, Google Alerts keep you updated on important topics by sending notifications about news and trends in your industry. But how do you properly set Google Alerts up to get the information you need? That's what the post below is all about.

January 27, 2022
Posted in: E-commerce Best Practices
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