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Google’s Third-Party Cookie Phase Out: New Challenges & Alternative Solutions for E-commerce

Third-party cookies have long come under scrutiny for violating GDPR and CCPA regulations. In 2019, Google first acknowledged the need for a more user-centric approach to online tracking, and now plans to begin phasing out third-party cookies in Q1 2024. The deadline is steadily nearing and it’s high time for preparations – if you haven’t launched them yet. Is your Magento-driven e-commerce business ready? How can you get ready? What analytics tools Amasty offers to support you? That’s what we’re here to talk about.

September 26, 2023
Posted in: Amasty News
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ga4-e-commerce

Magento 2 GA4: How Your Business Can Thrive in the New Reality

In this overview of GA4 e-commerce, we explore how you can leverage e-commerce Google Analytics effectively to supercharge your online retail business. We’ll provide step-by-step guides on navigating the new features and using them to your advantage.

September 25, 2023
Posted in: Magento 2 Guides & Tricks
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august_updates

Fresh Updates to Amasty Extensions – August 2023

As we transition from the productive month of August to the promising month of September, Amasty is thrilled to unveil the latest advancements and enhancements we've meticulously crafted during the past month. Committed to elevating your e-commerce experience, we've diligently refined and expanded the capabilities of our Magento extensions. Join us in this journey of innovation as we unveil the updates and improvements that August brought to Amasty products. Let's embark on this exciting exploration together and discover the new horizons of possibilities these updates offer!

September 13, 2023
Posted in: Extension Releases & Updates
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Amasty’s Shopify Debut: Introducing ChatGPT AI Content Master

Amasty’s Shopify Debut: Introducing ChatGPT AI Content Master

The Amasty team is excited to announce the debut of its very first Shopify application, ChatGPT AI Content Master, which is now available on the Shopify App Store. Similarly to ChatGPT AI Content Generator for Magento, this extension helps to make up product descriptions, generate effective SEO data, and create blog posts that truly resonate with the audiences.

September 6, 2023
Posted in: Extension Releases & Updates , Shopify Insights
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Magento showcase: horsecheck.nl navigation

Case Study: How Horsecheck Built a 40K+ Product Store with Amasty Extensions

Sometimes, we forget to pause and celebrate the incredible stores built with our tools. Today, we're fixing that by spotlighting an inspiring real-world success story. Meet Horsecheck, a Magento-powered online store with over 40,000 items and big ambitions. Behind the project is Maarten, an e-commerce veteran who shared how Amasty extensions help him run and grow his business.

September 5, 2023
Posted in: Magento Case Studies
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Fitness Store on Magento

How an Online Fitness Store on Magento Boosted Traffic x10 with PushON and Amasty

Today, we’ve invited our partner PushON to share how they build online stores from the ground up: what platforms they choose, how they extend them, and which Amasty modules help meet their clients' needs. PushON are Magento Solution Partners with a full-service e-commerce team based in Manchester. They work across B2B, B2C, and D2C markets, with particular expertise in complex integrations. They’re always ready to take on new and challenging projects.

September 1, 2023
Posted in: Magento Case Studies , Partner Highlights
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